Whirlpool Unveils 360° Bloomwash Pro 11kg: No. 1 In Cleaning Performance Powered by 6th Sense….
Chandigarh : Whirlpool of India Limited, a pioneer in home appliances, today announced the launch of its highly anticipated 360° Bloomwash Pro 11kg top load washing machine. Engineered for No. 1 In Cleaning Performance and powered by advanced intuitive technologies, this premium machine is specifically designed to meet the evolving demands of today’s busy households, particularly the ‘weekend warriors’ who tackle high-volume laundry in fewer, more efficient cycles.
The time starved modern household often leaves the laundry chores for the weekend which means multiple wash cycles to be operated over the weekend leaving little or no time for other activities. The new 360° Bloomwash Pro 11kg solves for this hassle of multiple cycles by offering a larger capacity machine that effectively reduces the washing cycles required by an average urban household, delivering the scale and efficiency this modern consumer seeks.
Commenting on the launch, Mr. Nakul Tewari, Vice President – Marketing, Whirlpool of India Limited, said, “The urban consumer today is extremely time starved juggling between work, home responsibilities and commute. Consequently, chores like laundry are getting pushed out to the weekend resulting in multiple loads to be run over the weekend. The consumer today is seeking solutions which make their otherwise hectic lives convenient. The 360° Bloomwash Pro 11kg top load washing machines address this key consumer need – washing machines with larger load capacity – allowing families to manage their laundry efficiently, reclaim valuable weekday time, and also enjoy their weekends. With its superior cleaning results, intelligent features like Quick Sense and Soft Sense, and the powerful in-built heater, the Bloomwash Pro 11kg is set to redefine convenience and care in laundry.”
